OVERVIEW

Swrve is a SaaS (software as a service) B2B business with an audience of marketers, analysts, and technologists at global enterprises. 

As the Content Strategist at Swrve, I led the content team in the planning, approach, and execution of content across campaigns. I also led all Customer Marketing efforts, driving an 8x increase in written and filmed customer testimonials. These customers include marketers and technologists at Sony, StubHub, Visible, Sling TV, Telefonica, and more.